Just a word on free things in magazines. I got my first taste of Cinema 4D from a magazine freebie. Then the upgrades started, and Maxon made a couple thousand off that one copy. They've done anything but go out of business.

A free V4? Then you need clothes, and hair, and characters, and shoes, maybe even a couple of scenes...  It's a proven sales technique, even if  the sales aren't all at one business. And it gets the figure into hands that may have never considered using it before.